Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Alesha Horn

Burnsville

Summary

Passionate communicator, program and project manager dedicated to uplifting and inspiring diverse audiences by sharing personal stories and driving impactful initiatives. Proven leadership in developing successful fundraising programs, managing social media campaigns, and leading teams with positivity and collaboration. Skilled at bridging creativity with strategic planning to deliver results.

Overview

11
11
years of professional experience

Work History

Founder & Graphic Designer

Ethoz LLC
Burnsville
10.2023 - Current
  • Established and managed a graphic design studio specializing in branding, digital marketing assets, and client communications.
  • Delivered creative solutions using Adobe Creative Suite to meet client objectives and deadlines.
  • Built and maintained client relationships, negotiated contracts, and managed project workflows.

Program Manager

National Marrow Donor Program (NMDP)
Minneapolis
04.2024 - 06.2025
  • Created and launched a peer-to-peer fundraising program that raised over $30,000 to support blood disease research and patient care.
  • Coordinated weekly streaming events, engaging 20+ content creators per event to drive community involvement and donations.
  • Developed project timelines, managed communications, and tracked fundraising milestones to ensure program success.
  • Collaborated cross-functionally to increase awareness and participation in fundraising efforts.
  • Maintained and managed relationships with program partners.
  • Facilitated program outreach and recruitment efforts.

Bar Manager

Mystic Lake Casino
Prior Lake
01.2023 - 04.2024
  • Supervised bar operations, including staff scheduling, inventory management, and customer service to ensure efficient daily operations.
  • Trained and led a team of bartenders to deliver high-quality service in a fast-paced environment.
  • Implemented strategies that improved sales and enhanced customer satisfaction.

Social Media Manager

Wisdom Gaming Studios
Bloomington
03.2022 - 12.2023
  • Managed social media platforms including Twitter, Instagram, and Twitch to increase brand awareness and community engagement.
  • Created and scheduled content calendars, monitored analytics, and adjusted strategies to optimize reach and engagement.
  • Fostered relationships with influencers and gaming communities to expand brand presence.

Partnered Twitch Streamer

Twitch
Remote
01.2015 - 01.2023
  • Built and maintained the brand 'Minnesota Mocha'.
  • Acquired an audience of over 55,000 across brand social media platforms.
  • Negotiated brand deals, maintained a healthy business relationship with brands, executed on required content and deliverables on time.
  • Cultivated and managed a positive, welcoming and uplifting online community.
  • Launched social media marketing campaigns to raise brand awareness.

Education

Bachelor of Arts - Communications

Southern New Hampshire University
05.2028

High School Diploma -

Forest Lake High School
Forest Lake, MN
01.2013

Skills

  • Microsoft Office Suite
  • Adobe Creative Suite
  • Project management
  • Social media management
  • Leadership and team building
  • Customer service and relations
  • Event planning and coordination
  • Communication and public speaking
  • Digital marketing
  • Client relationship management
  • Community engagement
  • Business planning
  • Revenue generation
  • Strategic planning

Accomplishments

  • 2022 - Interview with MPR discussing the BIPOC presence in video games.
  • 2021 - Wrote gameday recaps for Version1 and ROKKR
  • 2021 - Featured on the front page of Twitch to bring awareness to black, queer, women on the platform.
  • 2021 - Participated in a GFUEL charity stream and raised $5000 for the ‘Know Your Rights Camp’ founded by Colin Kaepernick.
  • 2020 - Interview with FOX 9 advocating for women in Esports
  • 2020 - Featured in the Star Tribune after an appearance in the “Women of the eRena” Tournament.

Timeline

Program Manager

National Marrow Donor Program (NMDP)
04.2024 - 06.2025

Founder & Graphic Designer

Ethoz LLC
10.2023 - Current

Bar Manager

Mystic Lake Casino
01.2023 - 04.2024

Social Media Manager

Wisdom Gaming Studios
03.2022 - 12.2023

Partnered Twitch Streamer

Twitch
01.2015 - 01.2023

Bachelor of Arts - Communications

Southern New Hampshire University

High School Diploma -

Forest Lake High School
Alesha Horn