Summary
Overview
Work History
Education
Skills
Timeline
Generic

Alison Mayer

Saint Paul

Summary

Results-oriented leader in healthcare marketing with expertise in client onboarding and retention strategies. Demonstrated success in managing cross-functional teams to achieve strategic goals, fostering strong client relationships, and delivering measurable outcomes.

Overview

13
13
years of professional experience

Work History

Director of Practice Marketing

Onspire Health Marketing
Kansas City
08.2024 - Current
  • Led marketing strategy development for healthcare campaigns and initiatives.
  • Managed cross-functional teams to execute marketing projects effectively.
  • Collaborated with clients to understand their healthcare marketing needs.
  • Recruited, trained, supervised, evaluated and mentored staff members.
  • Conducted regular meetings with department heads to review progress on strategic initiatives.

Director of Client Experience

HearWorks
Pearland
10.2020 - 08.2024
  • Developed client onboarding processes to ensure seamless experiences.
  • Managed client feedback initiatives to enhance service delivery.
  • Coordinated communication between clients and internal teams for issue resolution.
  • Managed the marketing, product, and automation and data teams.

Senior Territory Account Manager

Starkey Hearing Technologies
Eden Prairie
01.2020 - 07.2020
  • Developed training materials for new employee onboarding programs.
  • Oversaw system integrations for sales software to improve operational workflows.
  • Facilitated communication between cross-functional teams to resolve issues quickly and efficiently.

Territory Account Manager

Starkey Hearing Technologies
Eden Prairie
09.2014 - 12.2019
  • Managed territory accounts to ensure customer satisfaction and retention.
  • Provided training and support for clients on product usage and features.
  • Developed proposals tailored to client requirements for hearing technology solutions.
  • Tracked calls, results, and submitted reports.
  • Generated leads with proactive prospecting strategies and established sales funnels.

Business Development Representative

Starkey Hearing Technologies
Eden Prairie
09.2013 - 09.2014
  • Collaborated with sales team to strategize outreach and engagement efforts.
  • Utilized CRM software to track leads and manage customer interactions.
  • Conducted outreach activities, such as cold calling, emailing and attending networking events.

Education

Associate of Arts -

Minneapolis Community And Technical College
Minneapolis, MN
01-2013

Skills

  • Marketing strategy
  • Healthcare marketing
  • Client onboarding
  • Cross-functional leadership
  • Data analysis
  • Client relationship management
  • Sales and retention

Timeline

Director of Practice Marketing

Onspire Health Marketing
08.2024 - Current

Director of Client Experience

HearWorks
10.2020 - 08.2024

Senior Territory Account Manager

Starkey Hearing Technologies
01.2020 - 07.2020

Territory Account Manager

Starkey Hearing Technologies
09.2014 - 12.2019

Business Development Representative

Starkey Hearing Technologies
09.2013 - 09.2014

Associate of Arts -

Minneapolis Community And Technical College
Alison Mayer