Colin Bryant

• Collaborating with project stakeholders, including product owners, technical leads, and developers, to gather requirements and understand project scope
• Documenting and analyzing requirements, creating user stories (use cases, WF issues), and translating those into actionable tasks for the development team
• Leading requirement-gathering workshops and user interviews to understand user needs and challenges better
• Defining and prioritizing project requirements and preparing project documentation and other relevant materials
• Conducting gap analysis to identify and address any functionality or capability gaps in Workfront
• Designing and executing user acceptance testing (UAT) to ensure the solution meets project requirements
• Actively participating in design reviews, peer reviews and retrospectives to offer constructive feedback
• Ensuring that all project requirements are implemented in Workfront
• Taking detailed Meeting Minutes and communicating out to the team.

• Studying current business processes and design of business flows
• Documenting functional and technical specifications for the development team
• Creating and updating user guides and other required documentation
• Provide oversight and hands-on within Adobe AEM (Assets) setting up taxonomy
• Connecting Adobe Experience Manager (AEM) to Workfront and also assist in setting up templates
• Prepare detailed use cases and workflow diagrams and manage requirements throughout the project lifecycle.

• Digital Asset Management (DAM) Global Project Lead for the Digital Operations (DO) team
• Responsible for working with 3M Corporate and Consumer Business Group (CBG) Global & Area Program Leaders (Asia, Greater China, Europe Middle East & Africa, Latin America, US & Canada) and product/media subject matter experts to manage the migration of content from 3M’s current DAM system, Celum Synergy to Adobe Assets (AEM) in the defined timeframe
• Other responsibilities are facilitating the worldwide business process changes and taking full advantage of the new platform capabilities and improve content management efficiencies.

Client facing Digital Operations/Project Manager with experience

• Responsible for accountability on digital agency projects for employees, vendor and agency clients by following up on projects, managing expectations, coordinating and recording meetings minutes and ensuring projects are completed within the timeline and budget allotted
• If digital project delays or stoppages are anticipated, implement processes and prepare contingencies to complete their tasks, figure out what’s holding up projects, and to ensure that digital agency clients goals and project scope requirements are met
• Be detail-oriented and task-focused to keep all digital projects on time and all clients happy.

• Manage product content and digital asset management for Commercial Solutions Division - a $1B division within 3M
• Lead division’s Project Paragon initiative to improve customer experiences through enhanced digital product content
• Work with corporate digital asset management team to build standard operating procedures for uploading and storing of division digital assets & lead upload process for division
• Lead efforts to update metadata and content for all digital assets within the division, working directly with division marketers and marketing communications
• Work with product content specialists to identify content gaps and lead division efforts to fill gaps
• Ensure that all digital assets are organized in a comprehensive library, tagged accurately, and easily searchable. Implement a metadata tagging system, monitor asset health, optimize assets for various platforms, implement security protocols, and maintain version control for assets.
• Build and modify base assets, saving hundreds of thousands in agency fees

• Responsible for driving profitable growth for the Koch Industries portfolio including packaging
• Lead product portfolio teams across Koch Industries
• Responsible for new product visibility at a retail environment level at the same time reviewing pricing strategy
• Leads market insights discovery and analysis to identify new product opportunities while managing project timelines and deliverables to commercialize new products
• Develops digital launch platforms to expand reach to end-users and drive marketing qualified leads to sales and distributor channels
• Leads development of marketing plans and tactics that enable sales plan attainment
• Generate and revise web pages and SEO analysis
• Create and run reports, metrics, analytics, and work with the right groups to improve key performance indicators
• Perform Quarterly site audit tasks and provide metrics summary on performance to management.

• Lead the marketing strategies for diverse products and projects with interdepartmental businesses
• Identifies problems and assesses options related to distribution channels, corporate image and public relations while working with all levels of senior management
• Manages all global marketing efforts, including social media platforms and trade show exhibitions
• Leads project teams to expand brand awareness and improve community image
• Assist in maintenance and development of the online procedure guide and knowledge database
• Track progress of development from concept through implementation via release milestones
• Maintain quality control of website development and changes
• Coordinate inter-departmental resources for website projects
• Collaborate with scrum masters and project managers to create timely project status reports to all cross-functional stakeholders
• Developed customer technical road-shows to showcase new technology to our customers, directly resulting in a 25% increase in requests for quotes and 5% increase in business awarded.

• Provides strategic direction and marketing plans to drive 3M Parking Solutions business across all related market segments
• Represents market needs and voice of customer from idea generation to launch of new product commercialization process
• Executes marketing initiatives to drive growth and focus through sales and distribution channels
• Serve as liaison between Business Partners, external creative agencies in order to provide digital thought leadership and lead team through project lifecycle
• Partner closely with technology to answer questions and prioritize features and functionality
• Strategically plan and develop customer digital-based transactions (including mobile web apps), using research and analytics to drive planning and messaging, as well as follow and improve upon established processes
• Managing large scale transformation initiatives and scoping, planning, and issue/barrier identification and resolution
• Add value to the UI, design and functionality of existing and new products.