Colton Reschke
Brooklyn Park
Summary
An expert in strategic leadership with a keen focus on digital strategy and driving business growth. Known for a dynamic approach that merges marketing strategy and content innovation, resulting in significant brand visibility and revenue increases. Combines strategic foresight with operational efficiency and a deep understanding of market trends, ensuring initiatives resonate with target audiences and propel the business towards sustained growth.
Overview
6
6
years of professional experience
Work History
Strategic Director
Maverick Drone Systems
03.2023 - Current
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Drove long-term strategic framework for marketing.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Recruited, hired, and trained top candidates with an eye for performance.
Owner
Cozyfiles LLC.
08.2018 - Current
- Managed 50+ campaigns with specific focuses in order to meet customer needs and creative visions.
- Developed design deliverables that elevated, differentiated, and functioned on-brand and on-strategy.
- Oversaw full teams of creators, writers, artists, designers, and project managers.
Owner
Loring Underground
10.2020 - 11.2021
- Developed business plan
- Kept all building areas and equipment functional and well-organized to promote business performance.
- Managed day-to-day business operations.
- Managed rental bookings & oversaw the space while clients were present.
Head of Content
Ivory Hills
05.2019 - 12.2020
- Managed content distribution to online channels and social media platforms.
- Oversaw and directed all content creation for Ivory Hills clients
- Assisted with lead generation & misc. backend services.
Social Media Marketing Manager
Skyline Specs
01.2018 - 07.2018
- Planned and instituted social media marketing campaign for Skyline Specs.
- Boosted website traffic & revenue significantly by creating an integrated social media strategy.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Education
No Degree - Business: Marketing
University of St. Thomas
Saint Paul, MNAdvanced Professional - Music Business / Artist Management
Berklee College of Music
Boston, MA08.2022
High School Diploma -
Zimmerman High School
Zimmerman, MN2018
Skills
- Content Marketing
- Brand Development
- Business Strategy
- Content Creation
- Creative Direction
- Campaign Direction & Management
- Drone Piloting
- Social Media
Timeline
Strategic Director
Maverick Drone Systems
03.2023 - Current
Owner
Loring Underground
10.2020 - 11.2021
Head of Content
Ivory Hills
05.2019 - 12.2020
Owner
Cozyfiles LLC.
08.2018 - Current
Social Media Marketing Manager
Skyline Specs
01.2018 - 07.2018
No Degree - Business: Marketing
University of St. Thomas
Advanced Professional - Music Business / Artist Management
Berklee College of Music
High School Diploma -
Zimmerman High School
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