Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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Ethan Johnson

Ethan Johnson

Saint Cloud

Summary

I am a passionate mass communication and sales professional with over two years of experience in communication, strategic leadership, sales, and creative copywriting. I am dedicated to collaborating with potential clients and companies to develop and optimize digital media and internal communication strategies, driving success in business ventures.

Overview

3
3
years of professional experience

Work History

Retention and Recruitment Coordinator

St. Cloud State University Esports
Saint Cloud
08.2023 - Current
  • Responsible for managing and spearheading recruitment for the program, resulting in over 200 leads generated and 5+ students recruited during the 2024-2025 school year.
  • Collaborated with admissions to create positive enrollment opportunities through on-campus events and over six high school visits.
  • Utilize university admissions software to send coordinated emails and develop strategic recruitment campaigns, achieving open rates of up to 60%.

Hardware/Flex Sales Associate

The Home Depot
Waite Park
07.2022 - Current
  • Manage on-shelf availability for the hardware department (D25), including power tools, fasteners, and hand tools.
  • Connect as a customer sales associate to satisfy in-home development project inquiries and create in-home leads for installations.
  • Experienced in other departments, including plumbing, electrical, garden, millwork, and order fulfillment.
  • Developed over 30 leads and sales for in-home development projects using HD software.
  • Licensed for forklift, reach truck, and electric ladder operation.

Education

Bachelor of Science - Mass Communications-Strategic Communications

St. Cloud State University
St. Cloud, MN
12-2023

Master of Science - Mass Communications-Strategic Communications

St. Cloud State University
St. Cloud, MN

Skills

  • Recruitment strategy
  • Campaign management
  • Customer relationship management
  • Event coordination
  • Lead generation
  • Effective communication
  • Market research
  • Problem solving
  • Internet research
  • Social media recruiting
  • Campus recruiting
  • Data tracking
  • Applicant tracking
  • Email outreach
  • Retail store operations
  • Sales training

Affiliations

St. Cloud State University Honors:

  • Held 3.73 cumulative Grad Point Average.
  • Maintained status in Honors program as a student till undergraduate graduation.

Delta Sigma Phi Fraternity:

  • Held positions of secretary, fundraising chair, and brotherhood chair.
  • Created events that raised over 300 dollars for the chapter.
  • Served as member of standards board to handle conduct cases.

Super Smash Bros. Club

  • Stepped up as team manager for the fall 2023 competitive season.
  • Helped manage competitive team match schedules and LAN event travel.

Timeline

Retention and Recruitment Coordinator

St. Cloud State University Esports
08.2023 - Current

Hardware/Flex Sales Associate

The Home Depot
07.2022 - Current

Bachelor of Science - Mass Communications-Strategic Communications

St. Cloud State University

Master of Science - Mass Communications-Strategic Communications

St. Cloud State University

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Ethan Johnson