Henry Bell

• Successfully manage comprehensive digital marketing strategies, including SEO improvements, content creation, and website optimization.
• Cultivate long-term relationships with a diverse clientele, enhancing their digital presence and achieving measurable results.
• Google Ads campaigns setup (new accounts or restructuring)
• Campaign management (audit, goggle recommended settings and standards, optimization)
• Conversion tracking setup and management using GA4, Google ads, and Callrails
• Landing page Setup and optimization
• Some CRO using Optimizely, Hotjor or Clarity.

I have helped businesses like Sterling Fence, aFantis, William AV, Gordon T Jacob, Tacoma boys, Law offices, and more.

• Oversee PPC campaigns for 8 clients, maintaining a conversion rate of 18-30%.
• Monthly management to improve campaigns. keeping keywords, copies, and landing pages in order.
• Callrail management
• Google analytic and tag manager assistance
• Ad Copy Writing - I wrote unique copies that resonated with our audience.
• Conversion tracking - Measure conversions and made sure it was updated as needed.

• Developed and led initiatives to promote diversity within the search marketing industry.
• Served as a key member of the Executive Board, delivering innovative ideas that contributed to organizational growth.
• Help organized and facilitated MNsearch annual marketing summit

• Performed regular Google ads audits and adjustments, significantly improving campaign conversions and CPC efficiency.
• Conversion tracking - Helped with conversion tracking setup.
• Gained proficiency in technical SEO, increasing website speeds and enhancing on-page SEO for better keyword rankings.
• content creation - wrote blogs to rank certain keywords.
• Wordpress Web Development - assisted with WP sites using Elementor page builder.