Jana Septon
Minnetonka
Summary
Dynamic marketing professional with a proven track record at Optum, excelling in project management and cross-functional collaboration. Adept at enhancing team performance and implementing quality control measures, achieving a 50% reduction in costs. Strong leadership and problem-solving skills drive successful campaign execution and foster productive relationships.
Overview
18
18
years of professional experience
Work History
Manager Marketing Communication
Optum
Eden Prairie
06.2024 - Current
- Led team of five project managers, ensuring high productivity and project delivery.
- Oversaw daily operations, maintaining efficiency and adhering to quality standards.
- Implemented quality control measures to uphold organizational benchmarks.
- Conducted performance evaluations, offering constructive feedback and coaching for growth.
- Enhanced team morale through recognition programs and career development opportunities.
- Monitored staff performance, proactively addressing any issues encountered.
- Coached and mentored team members to improve overall job effectiveness.
- Triaged project request queue in Workfront, effectively assigning tasks based on skillsets.
Marketing Project Manager
Optum
Eden Prairie
07.2019 - 05.2024
- Developed and executed marketing strategies through leadership of cross-functional teams.
- Managed timelines and deliverables for multiple marketing campaigns to ensure on-time completion.
- Collaborated with analysts, creative agencies, and operations team to execute effective campaigns.
- Trained new team members in project management best practices to enhance team performance.
Marketing Project Manager
Optum
Eden Prairie
05.2017 - 06.2019
- Managed large-scale, multi-channel marketing campaigns from discovery to execution and refinement.
- Oversaw day-to-day project operations, ensuring effective communication among internal and external teams.
- Handled up to 13 concurrent projects, ranging from three to 24 months, leading teams of up to 8 members.
- Collaborated with marketing strategy, data partners, creative agencies, and operations teams for campaign execution.
- Transitioned successfully to a new project management software platform to enhance efficiency.
- Trained internal staff on administrative processes and procedures for seamless operations.
- Initiated a variable print project, achieving a 50% reduction in creative and programming costs.
- Developed and monitored a comprehensive database for tracking custom client requirements related to campaigns.
Marketing Manager
Optum
Eden Prairie
05.2015 - 05.2017
- Managed team of two marketing project managers to execute Medicare and Medicaid campaigns.
- Served as subject matter expert, providing guidance and solutions for complex inquiries.
- Reduced process lags by administering training on best practices to enhance productivity.
- Adapted to evolving workload while effectively prioritizing projects within the team.
- Conducted project status meetings and delivered ongoing updates on schedules.
- Facilitated career development and performance feedback for two staff members.
Consumer Marketing Project Manager Specialist
Optum
Golden Valley
01.2011 - 05.2015
- Facilitated Medicaid member communications while ensuring adherence to brand guidelines.
- Collaborated with business partners to execute hundreds of projects with multiple marketing components.
- Served as subject matter expert for Medicaid marketing initiatives, enhancing overall quality.
- Streamlined processes by collaborating with strategy, creative, procurement, and operations teams.
- Led special projects, including auditing marketing materials, as a key internal team member.
- Gathered project requirements from stakeholders to ensure error-free execution and client satisfaction.
Product Support Analyst
Optum
Golden Valley
01.2008 - 01.2011
- Developed strategic marketing plan for Heart Failure program and transitioned over 200 marketing materials internally.
- Served as Subject Matter Expert for Disease Management program, creating training materials and product presentations.
- Generated monthly mailing reports for Disease Management product line, detailing outbound counts and enrollment statistics.
- Analyzed program performance data, delivering innovative recommendations for enhancements to product group.
- Acted as lead marketing contact for client with over 250,000 members, overseeing daily communications.
Education
Seattle Central Community College
Seattle, WASeattle, WA
Normandale Community College
Minneapolis, MNMinneapolis, MN
Skills
- Adaptability
- Leadership
- Work ethic
- Performance evaluation
- Project management
- SharePoint proficiency
- Relationship building
- Problem solving
- Microsoft Office suite
- Workfront expertise
- Quality control
- Cross-functional collaboration
- Campaign execution
- Effective communication
Timeline
Manager Marketing Communication
Optum
06.2024 - Current
Marketing Project Manager
Optum
07.2019 - 05.2024
Marketing Project Manager
Optum
05.2017 - 06.2019
Marketing Manager
Optum
05.2015 - 05.2017
Consumer Marketing Project Manager Specialist
Optum
01.2011 - 05.2015
Product Support Analyst
Optum
01.2008 - 01.2011
Seattle Central Community College
Normandale Community College