Liezel Sands

• Execute full cycle negotiation, closing, acquisition and disposition of high value assets, including exotic vehicles and collector grade assets, with individual transaction values ranging from six to seven figures.
• Execute pricing strategy, negotiate dealer to dealer and private transactions with high net worth clients. Manage multi- channel asset placement strategy, including off- market private placements, propriety auction execution, including bid analysis, reserve strategy, post sale settlement and direct to customer retail sales via company platform.
• Maintain full ownership of the transaction lifecycle, including contract execution, logistics coordination, and stakeholder alignment.
  •Operate with full negotiation authority while cultivating long- term dealer and client relationships to drive repeat transactions and sustained pipeline growth.

• Provides advisory and consulting services across luxury asset acquisition, negotiation strategy, and private client transactions.
• Independently source luxury timepieces through dealer networks, private collectors, auctions, and off- market opportunities.
  •Authenticate and evaluate high- value timepieces, including condition, serials, provenance, and market desirability.
  •Support clients with sourcing, valuation, deal structuring and go- to market execution.

•Supported day to day dealer operations across inventory, sales and transaction flow.
•Managed online listings and digital presentations of luxury vehicles across sales platforms.
•Engaged with buyers to present units, qualify leads, and support closings.
•Coordinated inventory flow, client communication, and deal timelines from inquiry to delivery.
•Contributed both front end sales support and behind the scenes operational execution.

•Led asset placement strategy for large-scale conventions by sourcing, evaluating, and securing hotel inventory across premium and luxury brands including Four Seasons, Ritz- Carlton, and Hilton.
•Executed RFP ( Request For Proposal) strategies, analyzing proposals based on availability, pricing, risk and contractual terms to determine best fit placements for clients.
•Negotiated high value contracts with hotel partners and vendors, securing favorable rates, concessions, and protections while maintaining strict budget parameter