Summary
Overview
Work History
Education
Skills
Timeline
Generic

Scott Stankiewicz

Marketing Professional
South Saint Paul

Summary

Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.

Overview

10
10
years of professional experience
4
4
years of post-secondary education

Work History

Field Marketing Manager

Vail Resorts Inc
03.2024 - Current
  • Created local and national digital marketing campaigns, from Google and Meta Ads to non-profit partnerships and more.
  • Managed budget allocation and ROI tracking for all digital marketing campaigns to ensure optimal spending and maximum returns.
  • Directed and executed all in-resort messaging, signage, and guest-facing promotional materials.
  • Owning and executing events and activations at two ski resorts while collaborating with resort partners and Strategic Alliance teams.
  • Closely collaborating with Midwest and East Resorts in driving success in the region for the enterprise in resort marketing.

Social Media Mananger

Afton Alps
11.2023 - 03.2024
  • Highlight branded events through social media content.
  • Shoot, film and edit content for social media and website.
  • Produce story ideas for new projects and give a visual voice to the mountain's story throughout the year.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Collaborated with team members to develop creative campaigns for social media platforms.
  • Write engaging and successful captions to relay resort information.

Videographer & Producer

Ron Schara Productions
08.2022 - Current
  • Write, produce, film and edit multiple productions of Emmy award winning television shows like Minnesota Bound (airs on local NBC affiliate KARE-11), Made For The Outdoors, The Flush, and Destination Polaris.
  • Produce and pitch story ideas and develop new and creative strategies for improving shows.
  • Work closely and communicated regularly with clients to understand and capture vision on video.
  • Collaborated with other production team members for successful completion of projects.
  • Lead and managed multiple projects from conceptual stage through to launch.
  • Developed creative approaches to video production to create unique and engaging content.
  • Upper Midwest Emmy nominated for editing.

Video Production Manager

The House Boardshop
05.2018 - 08.2022
  • Filmed snowboarding and skiing projects that documented events and athletes across the country.
  • Scheduled shoots and produced filming events by communicating with talent and crew.
  • Oversaw creative development and ideation of events.
  • Managed multiple national video/photo teams (studios, equipment, staging) and maintained budgets.
  • Managed and coordinated post-production video editing, motion graphics design, compositing, and quality assurance reviewing.
  • Created content with SEO keywords drawn from Google Analytics.

Marketing Coordinator

The House Boardshop
09.2015 - 05.2018
  • Planned and executed internal and external marketing events.
  • Devised content strategy to effectively engage target audiences.
  • Managed social media accounts on daily basis by posting regularly and interacting with customers.
  • Improved website visibility through development and implementation of SEO strategies.
  • Created scripts for video, copy for website, wrote original blog posts and produced thousands of descriptions for products.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Tracked and reported on marketing campaign responses.

Education

Associate of Applied Science - Audio Production And Engineering

IPR (Institute of Production & Recording)
Minneapolis, MN
09.2016 - 12.2017

Liberal Arts Studies, Political Science

University of Minnesota, Minneapolis
Minneapolis, MN
09.2012 - 12.2015

Skills

Digital Marketing

Social Media Management

Content Development

Budgeting and Allocation 

Timeline

Field Marketing Manager

Vail Resorts Inc
03.2024 - Current

Social Media Mananger

Afton Alps
11.2023 - 03.2024

Videographer & Producer

Ron Schara Productions
08.2022 - Current

Video Production Manager

The House Boardshop
05.2018 - 08.2022

Associate of Applied Science - Audio Production And Engineering

IPR (Institute of Production & Recording)
09.2016 - 12.2017

Marketing Coordinator

The House Boardshop
09.2015 - 05.2018

Liberal Arts Studies, Political Science

University of Minnesota, Minneapolis
09.2012 - 12.2015

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Scott StankiewiczMarketing Professional