SHELLEY DOUTY
Rice
Summary
Fitness Leader experienced in managing high-volume facilities and coaching diverse clients, including youth athletes and older adults. Oversaw a team of over 20 employees and maintained a membership base exceeding 1,300, fostering strong staff development and a member-focused culture. Specialized in evidence-based training, personalized coaching, and functional movement, contributing to enhanced client experiences and long-term strength development.
Overview
19
19
years of professional experience
12
12
Certifications
Work History
Manager
St. Francis Health & Wellness
Little Falls
12.2023 - Current
- Manages fitness center and aquatic programs with emphasis on safety.
- Achieves departmental goals by developing and executing strategic plans and performance metrics.
- Supervises staff of 23 in day-to-day activities.
- Creates and updates fitness programs focused on meeting the needs of members.
- Managed challenging customer interactions to support team members and uphold high standards of customer service.
- Implemented social media strategies that attracted new business and increased engagement with existing customers.
- Reduced financial discrepancies by accurately assessing and verifying billing invoices and expense reports.
Results Coach / Personal Trainer
Anytime Fitness
Sauk Rapids
02.2023 - Current
- Develops, plans, and leads personal and group fitness sessions
- Designs specific workout systems for individual clients based on performance ability.
- Explained exercise modifications and contraindicated movements to participants with injury history, ensuring safe and effective workouts.
- Educates clients on preventive care, nutrition, fitness, stress management, and ergonomics.
- Adapts classes to meet needs of participants with varying fitness levels.
- Enhanced clients' functional movement patterns, improving overall performance and reducing injury risk.
- Fostered culture of dedication and hard work among team members through consistent encouragement and support, boosting team morale and collaboration.
- Researches latest industry trends and developments to keep abreast of best practices.
Rehab Specialist
HealthSource Chiropractic
St. Cloud
12.2022 - 02.2023
- Evaluated and screened patients to determine needs and provide necessary care
- Evaluated effects of treatment at various stages and adjusted treatments to achieve maximum benefit.
- Monitored patient progress, adjusting treatment plans to optimize recovery and achieve individual goals.
- Planned and carried out programs to improve or restore physical functioning and alleviate pain.
- Designed specific workout systems for individual clients based on performance ability.
- Explained exercise modifications and contraindications to participants with injury history, enhancing safety and effectiveness of workouts.
- Developed personalized home exercise programs, guiding patients on proper implementation to ensure safe and effective goal attainment.
Senior Flexpert
Stretchly
Savage
05.2021 - 12.2022
- Facilitated neuromuscular stretching sessions to enhance client flexibility and mobility
- Trained athletes of all ages to optimize performance through tailored exercise regimens
- Utilized corrective exercise expertise in helping clients achieve optimal and pain-free movement
- Advised clients on strength and mobility exercises to improve movement and reach their individual goals
- Educated clients on importance of flexibility and how it can be improved
- Coordinated with business owners and managers to develop structured programming that elevated client satisfaction
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
Clinical Performance Coach
Anytime Fitness
Apple Valley
02.2021 - 12.2022
- Trained and rehabilitated athletes of all ages, enabling safe return to pre-injury activities and sports
- Trained a competitive powerlifter/active military member for 1 year
- Collaborated with physical therapy patients to support their recovery and restore optimal performance post-injury
- Enhanced functional movement patterns of each client
- Helped clients set, pursue and attain individual goals
- Fostered dedication and hard work among team members to enhance performance.
- Developed training programs and preparation protocols, while promoting special events to enhance athlete engagement
Health Coach
Verb
Remote
05.2020 - 02.2021
- Guided clients in health and fitness to achieve wellness goals
- Motivated clients towards healthier lifestyles through daily feedback and personalized information
- Coached clients daily on life skills to enhance personal development
Senior Fitness Specialist
The Virginian
Fairfax
09.2020 - 12.2020
- Trained seniors in strength training and corrective exercise to enhance mobility and overall fitness
- Instructed gym users on proper use of weight resistance and cardiovascular equipment to ensure safety and effectiveness
- Served as point of reference for fitness expertise within facility
- Coordinated fitness center scheduling to maximize user access and improve facility utilization
- Worked with residents with Dementia & Alzheimer's Disease
- Maintained cleanliness of fitness center
Personal Trainer/Manager
Fitness Together
Vienna
09.2019 - 09.2020
- Managed facility operations, oversaw employee schedules and daily activities to ensure optimal service delivery
- Trained clients (in-person and virtually) in strength training, cardiovascular exercise and myofascial release
- Identified movement issues in clients during training sessions to enhance their performance and safety
- Performed client assessments and designed fitness programs for groups and individuals
- Educated clients on preventative care, nutrition, fitness, stress management, and ergonomics to promote holistic well-being
Deputy Sheriff
Rock County Sheriff's Office
Luverne
08.2007 - 09.2019
- Patrolled assigned areas, responded to calls for service, enforced traffic laws, conducted investigations, served warrants, and intervened in crises to ensure community safety.
- Coordinated and instructed Defensive Tactics and Use of Force Program, enhancing officer preparedness and response capabilities over seven years (2012-2019).
- Trained department personnel on functional fitness, stress management, and basic nutrition, promoting overall wellness and resilience within the team (2012-2019).
Vice President of Operations
Douty Floral & Landscape Garden Center
Pipestone
09.2011 - 08.2019
- Strategically coordinated operations according to objectives and capabilities
- Strategically coordinated operations according to objectives and capabilities, effectively allocating resources to meet demands
- Developed comprehensive policy and procedures manual to enhance team efficiency and compliance.
- Built and strengthened relationships across functional leadership areas to keep revenue development and operational plans interconnected and effective.
- Implemented optimal safety practices, resulting in reduced worksite complaints and hazards.
- Supported project management team for optimal performance.
- Analyzed data to identify and maximize workflow opportunities, improving productivity across several areas.
- Prepared payroll with controls to prevent overages.
Education
Law Enforcement Skills Program
Alexandria Technical College
Alexandria, MN08.2006
Masters Degree - Applied Exercise Science
Concordia University
Forest Lake, ILBachelors Degree - Psychology
Southwest Minnesota State University
Marshall, MNAssociates Degree - Law Enforcement
Ridgewater College
Willmar, MNSkills
- Gym management and operations
- Program development
- Fitness assessments
- Health and wellness expertise
- Nutritional knowledge
- Myofascial release
- Group facilitation
- Budget management
- Point of sale operations
- Sales strategy
- Staff training
- Quality oversight
- Microsoft Office proficiency
- Written documentation skills
- Effective communication skills
Certification
NASM Certified Personal Trainer
Timeline
Manager
St. Francis Health & Wellness
12.2023 - Current
Results Coach / Personal Trainer
Anytime Fitness
02.2023 - Current
Rehab Specialist
HealthSource Chiropractic
12.2022 - 02.2023
Senior Flexpert
Stretchly
05.2021 - 12.2022
Clinical Performance Coach
Anytime Fitness
02.2021 - 12.2022
Senior Fitness Specialist
The Virginian
09.2020 - 12.2020
Health Coach
Verb
05.2020 - 02.2021
Personal Trainer/Manager
Fitness Together
09.2019 - 09.2020
Vice President of Operations
Douty Floral & Landscape Garden Center
09.2011 - 08.2019
Deputy Sheriff
Rock County Sheriff's Office
08.2007 - 09.2019
Law Enforcement Skills Program
Alexandria Technical College
Masters Degree - Applied Exercise Science
Concordia University
Bachelors Degree - Psychology
Southwest Minnesota State University
Associates Degree - Law Enforcement
Ridgewater College