Ty Robinson
Maple Grove
Summary
Hardworking and driven sales management professional equipped to revitalize sales operations and align procedures to maximize profits and client acquisition. Successful at improving sales procedures to streamline and strengthen processes. Multifaceted leader with analytical and diligent approach to building and leading strong teams.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Sales Manager
Rootstock Wine Company
08.2024 - Current
- Developed and implemented strategic sales initiatives to enhance market penetration and revenue growth.
- Led a diverse sales team, fostering collaboration and achieving sales needs.
- Mentored junior sales staff, providing guidance on best practices and professional development strategies.
- Cultivated strong relationships with key clients, enhancing customer satisfaction and loyalty initiatives.
- Conducted regular performance evaluations, implementing feedback mechanisms to drive team productivity.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Analyzed market trends to identify opportunities for product positioning and competitive advantage.
- Streamlined sales processes, improving efficiency through the implementation of CRM tools and training programs.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
Wine Consultant
France 44
09.2023 - 07.2024
- Cultivated relationships with key clients in order to increase repeat business opportunities.
- Troubleshot customer complaints related to quality issues or incorrect orders promptly and professionally.
- Provided advice on food pairings with various types of wines.
- Reviewed invoices from vendors for accuracy prior to payment processing.
- Researched new products, vintages, regions, varietals, and styles of wines.
- Created marketing materials such as brochures, newsletters, flyers. to promote wine selections.
- Assisted customers in selecting wines by providing information about flavors profiles or characteristics of different varieties or regions.
Wine Consultant
Breakthru Beverage MN
12.2021 - 07.2023
- Extensive knowledge of all beverage categories
- Outstanding customer service skills
- Developed strong relationships with wine buyers in assigned accounts
- Sold an expansive portfolio of wines from across the globe to assigned accounts
- Listened to and understood accounts needs and concerns in order to present appropriate products
- Achieved sales goals and incentive programs with consistency
- Grew sales to accounts month after month
- Expanded knowledge of the wine industry and brands from industry experts
Wine Consultant
Surdyk's Liquor
05.2021 - 11.2021
- Assisted customer by recommending beer, wine and spirits, taking into account their requests and preferences
- Assisted in selection of wines for seasonal sales flyer
- Helped to educate the younger and less experienced members of the team about the beverage industry
- Ensured compliance with all relevant laws and regulations
- Trained and supervised staff on wine service, storage, and handling techniques
- Stocked shelves to make sure the customer had a premium shopping experience
Metro Market Manager
612Brew
03.2021 - 05.2021
- Built relationships with existing 612Brew accounts to help drive sales
- Cold called prospective new accounts to build 612Brew distribution network
- Assisted with large public events Art-a-Whirl and the Pride Beer Dabbler
- Delivered product to accounts on time and in good condition
- Monitored and reported on sales, inventory, and customer feedback to identify opportunities and make recommendations for improvement
- Engage customers on a personal level to provide exceptional service
Twin Cities Sales Manager
Duluth Cider
06.2020 - 03.2021
- Maintained up-to-date knowledge about current industry trends and best practices.
- Established relationships with vendors to ensure effective execution of campaigns.
- Conducted market research to understand customer needs, preferences, and buying behaviors.
- Organized events such as trade shows or conferences to promote products and services.
Server
Cedar + Stone Urban Table
09.2019 - 06.2020
- Maintain JW Marriott service standards on a daily basis
- Provided exceptional service on a daily basis to guests
- Share food and beverage knowledge of menu with guests
- Adept at memorizing menu items, recipe ingredients, and preparation methods
- Excellent communication and customer service skills
Midwest Regional Manager
Archer Roose Wines
10.2018 - 09.2019
- Traveled to given territory in an effort to drive sales for Archer Roose
- Developed incentive programs for distributor sales teams to push sales
- Evaluated sales data, via VIP, to determine action plans for distributors
- Monitored regional market trends and competitive activity to proactively develop strategies
Craft Spirits Specialist
Craft Brewers Guild of MA
11.2015 - 06.2018
- Sold boutique wine & spirits portfolio to the greater Boston area
- Managed approximately 200 buying accounts
- Visited accounts on a weekly basis and cold called new accounts to build business
- Developed cocktails and beverage menus for various accounts across the city
- Motivated the front and back of house staff on a daily basis
- Managed food, beer and wine inventory
- Controlled the profit and loss of the store
- Managed sourcing and wine ordering on a weekly basis from a vast list of distributors
- Fulfilled online customer orders in a consistent, timely manner, communicated clearly with customers if there was an issue with their order, immediately replaced orders that were damaged in shipping
Senior Wine Associate
Vino Volo - Boston Terminal E
04.2014 - 11.2015
Education
MLA - Gastronomy
Boston University
Boston, MA05.2015
BA - Social Studies Education
St. Olaf College
Northfield, MN05.2010
Skills
- Outstanding customer service skills
- Sales team training
- Staff management
- Motivational skills
- Goals and performance
- Product knowledge
- Sales expertise
- Positive and upbeat
- Goal setting
- Rapport and relationship building
- Sales coaching
- KPI tracking
- Business development and planning
- CRM software
- Prospecting skills
- Territory management
- Territory sales management
- Vendor management
- Team oversight
- Key account management
- Sales goals achievement
- Relationship building
- Understanding of wine market trends
- Spirits and wine advising
- Staff training and supervision
- Compliance with laws and regulations
- Inventory management
- Market analysis
- Communication skills
- Multitasking
- Sales management
- Incentive program development
- Sales data evaluation
- Cold calling
- Cocktail and beverage menu development
- Inventory control
- Profit and loss management
Certification
- Certified Sommelier, Court of Master Sommeliers America, 10/01/15
- Certified Beer Server, Cicerone Certification Program, 10/01/15
Timeline
Sales Manager
Rootstock Wine Company
08.2024 - Current
Wine Consultant
France 44
09.2023 - 07.2024
Wine Consultant
Breakthru Beverage MN
12.2021 - 07.2023
Wine Consultant
Surdyk's Liquor
05.2021 - 11.2021
Metro Market Manager
612Brew
03.2021 - 05.2021
Twin Cities Sales Manager
Duluth Cider
06.2020 - 03.2021
Server
Cedar + Stone Urban Table
09.2019 - 06.2020
Midwest Regional Manager
Archer Roose Wines
10.2018 - 09.2019
Craft Spirits Specialist
Craft Brewers Guild of MA
11.2015 - 06.2018
Senior Wine Associate
Vino Volo - Boston Terminal E
04.2014 - 11.2015
BA - Social Studies Education
St. Olaf College
MLA - Gastronomy
Boston University