Westin Hammerstrom
Richfield
Summary
To obtain the position of Business Development Manager with ASCH where I can use my skills in management, operations, and business analytics to provide positive sales results, develop key operational processes, and help create a dynamic work environment where I will thrive alongside my colleagues.
Overview
3
3
Languages
17
17
years of professional experience
Work History
Architectural and Design Account Sales Manager
Bongard Corporation
Minneapolis, MN
06.2024 - Current
- Promote our line of products to designers, architects, engineers, and end users to determine best fit
- Develop strategies to effectively gain specifications for foundational products in key vertical segments
- Manage the opportunity pipeline and work closely with channel partners to convert opportunities into profitable sales
- Manage ongoing communication with manufacturer’s internal representatives to align pipeline opportunities and quoted projects to ensure market share gains
- Help build the product line awareness with clients who are the key decision makers in the specification building process within our territory
- Participate in relationship building industry events such as tradeshows, association forums, and training events
- Facilitated client requests for pricing, specifications, and other project specific requirements
Hospitality Account Manager
Atmosphere Commercial Interiors
Minneapolis, MN
05.2023 - 12.2023
- Conducted client meetings in conjunction with the Hospitality Director to understand client’s business needs and relevant buying decisions
- Developed and presented Atmosphere’s capabilities, innovative solutions, and service offerings to clients
- Facilitated client requests for pricing, specifications, and other service requirements
- Stayed up to date on trends and ancillary offerings from various manufacturers
- Developed and maintained strategic relationships with designers, vendor reps, and expanded my professional network through networking events
- Collaborated with my team to execute projects by conducting key meetings and working to develop and execute solutions for the best possible outcome
- Communicated critical information to all affected team members, coordinated supplier negotiations, and conducted pre-install meetings with clients to keep everyone informed
- Updated existing quotes, monitored orders and shipments to ensure timely delivery based on project timelines
West Coast Territory Manager
Fermob USA
Hybrid - Remote, MN
03.2022 - 12.2022
- Managed 7 independent sales representative organizations across the Western portion of the US covering 17 states
- Calculated and communicated with each sales rep group to develop qualitative and quantitative goals for their individual territories
- Represented the Fermob USA brand and covered 7 “Dead States” where we did not have representation. These states included Iowa, Nebraska, Michigan, Ohio, Indiana, Kentucky and Nevada
- Increased Sales Revenue, maintained customer relationships, and developed brand awareness
- Traveled to multiple tradeshows around the US to promote the brand, present new products, and build relationships
- Developed marketing materials and selling strategies to help sales reps get more traction and market exposure
Sales and Operations Manager
Turner Hospitality Resource
Edina, MN
01.2013 - 01.2022
- Represented exceptional hospitality products for the commercial industry including custom capabilities for hotels, casinos, restaurants, higher education, and much more
- Project managed logistics and supply chain for 12+ vendors to ensure timely delivery of products and services
- Strengthened existing customer relationships while cultivating sales growth and increasing overall client base
- Presented 12+ vendor categories and products to new and existing customers across the Midwest
- Strategically managed and developed top accounts and clients to determine best sales potential
- Performed due diligence to identify issues and evaluate opportunities with new and existing vendor partners
- Grew company sales from $3M/year to over $15M/year during my tenure, growing the business 500%
Project Manager and Senior Sales Associate
Turner Hospitality Resource
Edina, MN
01.2010 - 01.2013
- Entered and reviewed all quotes and incoming purchase orders for accuracy, and worked with vendor partners to ensure timely production and delivery
- Managed the supply chain and logistics of order deliveries with third party shippers and onsite contacts
- Worked through warranty claims and credit issues to ensure client experience is as positive as possible
- Requested and oversaw all sample and finish requests, also managing deliveries and pickups with multiple couriers and vendors
Education
Master of Business Administration (MBA) - Management and Operations Concentrations
University of Minnesota, Carlson School of Management
01.2015
Bachelor of Science (BS) - Business Administration, International Business Minor: Economics
University of Denver, Daniels School of Business
01.2008
Skills
- Sales presentations
- New business development
- Client education
- Performance tracking
- CRM software proficiency
- Verbal and written communication
- Relationship building
- Sales operation
- Market research
- Product knowledge
- Client relationship management
- Key account management
- Sales processes
- Continuous improvements
- Project management
- Performance management
- Territory management
- Promotional sales events
Affiliations
- NEWH, North Central Chapter - The Hospitality Industry Network
- President, North Central Chapter 2018
- Membership Director and VP of Admin and Development, Intl Board Member 2011-2019
Languages
English: Native speaker
French: Read, Write, and Speak fluently
Spanish: Currently learning
Interests
Hobbies include anything outdoors with my dog, checking out museums and exhibits, sporting events, cooking, and exploring local eateries
Timeline
Architectural and Design Account Sales Manager
Bongard Corporation
06.2024 - Current
Hospitality Account Manager
Atmosphere Commercial Interiors
05.2023 - 12.2023
West Coast Territory Manager
Fermob USA
03.2022 - 12.2022
Sales and Operations Manager
Turner Hospitality Resource
01.2013 - 01.2022
Project Manager and Senior Sales Associate
Turner Hospitality Resource
01.2010 - 01.2013
Bachelor of Science (BS) - Business Administration, International Business Minor: Economics
University of Denver, Daniels School of Business
Master of Business Administration (MBA) - Management and Operations Concentrations
University of Minnesota, Carlson School of Management